The Pininfarina Designed Ferrari Rossa from the 2000 Turin
Motor Show celebrated Pininfarina's 70 years in the business.
The car was a concept built on the popular Ferrari
550 Maranello chassis, and the Rossa shares the same
front engine rear drive layout. The Rossa, meaning red
in Italian, was a prototype to test the viability of production
of such a model.
The Rossa shares similar styling features with a later
Pininfarina concept, the Pininfarina
Enjoy from 2004.
The Rossa is an attractive Spartan concept car with a
purposeful and aggressive design. The front of the car
houses three intimidating air inlets above which vertical
slit-like headlights sit, and in the center of the bonnet
the partially exposed 485 bhp V-12 engine is clearly visible.
The interior of the Rossa is functional and race inspired,
with racing bucket seats and 4 point harnesses accommodating
few luxuries. The driver and passenger are separated by
a large center console and each have their own separate
The rear of the Rossa is short and clean displaying the
teardrop taillights used on some of the later production
Ferraris such as the Enzo, unsurprising as both cars were
penned by the same Pininfarina designer, Ken Okuyama.
The Rossa received the Concept Car of the Year Award in
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