The Land Rover LRX concept was revealed at the 2008 Detroit
Auto Show. It was a preview of the Range
Rover Evoque production model which was to appear
The LRX concept is new territory for Land Rover, a 'cross-coupe'
which is more compact than the usual offerings from Land
Rover. The LRX concept is more car-like than previous
models, but it still retains off-road features such as
full-time four-wheel-drive, Hill Decent Control, and Land
Rover's Terrain Response System which optimizes traction
depending on surface conditions. Conceived as a premium
car, designed to appeal to new customers in the luxury
and executive sector the LRX offers many of the benefits
of a 4x4 and the presence of a larger vehicle, but in
a more sensible package.
The styling of the LRX concept uses many Land Rover traits,
including the clamshell bonnet, sharp lines and wheels
pushed to the far corners to reduce overhangs. The sleek,
floating appearance of the roof is highlighted by the
glazing which wraps right around the LRX, leaving no exposed
pillars to break up the flow.
A large part of the design and engineering influence for
the Land Rover LRX concept comes from the idea of sustainability,
and the fuel savings created by making a more compact
and aerodynamic vehicle are further complimented by the
use of recycled materials such as vegetable-tanned leather,
recyclable aluminium, and carpeting made from sustainable
sources. Even the 'suede' on the door inserts and headliner
is made from a 100% recycled material created from used
"We are determined to make sustainability a key element
in our future product design and the way we do business,
while still creating vehicles that have a strong emotional
appeal as well as fulfilling people's practical needs,"
says Phil Popham, Land Rover's managing director. "No
single technology delivers all the answers to whole-life
sustainability, but the LRX concept brings together some
of the ideas for the future that interest us, integrating
them into a car that we believe represents an exciting
way forward for Land Rover."
Similar and related vehicles:
Land Rover Range Rover Evoque
Land Rover Range Stormer