15th March 2011: The Lotus New 7 concept was created to
explore the idea of a new roadster model which could both
expand and compliment the current range of Lotus 7 derived
sports cars. The original 7 has been around in various
forms for over 50 years, and while most of the components
and engineering have been upgraded over the years, the
current car looks almost identical to the very first.
The New 7 features slightly larger proportions than the
current car - and slightly more refinement. Although just
like the old 7 it can be configured in innumerable ways
to suit the needs of the owner. It can be built to act
as a weekend toy - fast and agile but with a few creature
comforts. Or it can be created solely for racing - stripped
down to the bare essentials and equipped with a full rollcage,
racing fuel cell and integrated fire suppression system.
On offer would be a massive range of accessories and parts
to help owners tailor the car exactly to their tastes.
An emphasis would be put on owner-maintenance, and there
would be a huge amount of support for the amateur New
7 mechanic in the form of free tutorials, workshops and
online support. The body panels have all been designed
to be easily removable. Either for repair after racing,
or for maintenance and upgrades of the drivetrain and
The Lotus New 7 could be powered by a variety of different
engines. However it would be primarily designed to accommodate
smaller-displacement direct-injection 4-cylinder engines
- either naturally aspirated or turbocharged. Power would
be sent to the rear wheels though a manual transmission.
The Lotus New 7 was developed in-house by diseno-art.com
to fit within the new range of more refined and mainstream
models due to arrive in Lotus dealerships over the next
few years. However the New 7 would also help to rekindle
the basic, lightweight philosophy of the original and
best Lotus models.
Similar and related vehicles:
Lotus Esprit Concept
Lotus Elan Concept
Lotus Elise Concept